our k-beauty brands
Our hand-picked brand portfolio offers the best of K-Beauty
Smuuti skin
Smuuti Skin is our own K-Beauty brand, launched in January 2023 in over 70 retail stores. Now Smuuti is sold in more than 1000 retail stores in Finland and Sweden.
COSRX
COSRX is known worldwide for its skincare products and is one of the best selling Korean skincare brands.
Etude
Cult-favourite Etude is known for their popular Soonjung -skincare line for sensitive and irritated skin.
Our store in Helsinki
Helsinki, Kamppi
E-level, Kamppi Shopping Center
Urho Kekkosen Katu 1
00100 Helsinki Finland
Online store
www.bearel.fi